Many online companies rely on age verification software to verify their visitors’ identities and comply with legal regulations. In this article, you will find out what age verification software is, how it works, and why it’s so important for businesses online.
Online businesses use age verification to confirm the identity and age of their customers. In most cases, users are required to input personal information, such as their names, addresses, and dates of birth. This information is then cross-referenced with external databases to validate the user input. To further confirm someone’s age and identity, some age verification software uses facial recognition or government-issued identification.
Online businesses need age verification software to protect minors from accessing age-restricted content. If a company doesn’t verify its customers’ ages correctly, it can lose its reputation and suffer legal consequences. Besides preventing fraudulent activity, age verification software also makes sure businesses don’t sell age-restricted products to people who aren’t legally eligible.
Using age verification software isn’t just about protecting minors and complying with legal regulations; it’s also about keeping your merchant account running. For age-restricted products, certain businesses have to prove they’re following all age protection procedures in order to accept credit cards.
Listed below are a few of the top industries that require age verification. It’s important to note, if you have a company within the list below, then your merchant account may have special Terms and Conditions. Be sure to reach out to a high risk provider like Zen Payments to get a custom account.
There are many different age verification software tools available for online businesses. Some popular options include:
If you use age verification software, it can cost a lot depending on who you use, how much it costs, and how many verifications you need every month. There are some age verification tools that are free, while others charge a monthly subscription fee or a per-verification fee.
In general, these tools can cost anywhere from $0.10 to $1 a verification, and some providers offer volume discounts for businesses that need a lot of them. Even though age verification software can be a factor in the decision-making process for businesses, it’s important to remember that the cost of non-compliance and reputational damage when you sell age-restricted products to minors can be much more expensive.